Talk:The Odyssey Plan -- Helen Lu/@comment-25286449-20161216134325

FYI - look into career of Alex Bogusky - cofounder of Crispin Porter Bogusky, left pinnacle career in 2010 to start 2 agencies for sustainable social good

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http://www.forbes.com/sites/avidan/2012/11/11/alex-bogusky-on-the-next-510-years-in-advertising/#f89f77d5d4d8

http://www.cbsnews.com/news/alex-boguskys-big-payday-the-real-reason-earths-trendiest-adman-is-leaving-the-business/